VoogFinance

Financial research built from public filings.

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The Mark

Split V

An emerald circle contains two white V shapes divided by a horizontal line. The mark stays recognizable at 16px and scales cleanly for larger uses.

Variations
Primary Lockup Full lockup. Mark + wordmark. The default everywhere.
Mark Only Favicon, app icon, social avatar. The mark stands alone.
Editorial Stacked. Wide tracking. Print, presentations, collateral.
Wordmark Parent-company wordmark for ownership and attribution.
Motion
Breathe V shapes gently pulse. The mark is alive. Idle state.
Cut Cut line sweeps across. Loading, processing data.
Split V halves separate and reunite. Transition, analysis.
Heartbeat Double-tap cardiac pulse. Notification. Alert arrived.
Construction

Geometric basis

77

V / circle ratio

Minimum clear space

Scale
16px
24px
36px
52px
80px
140px
Palette
Financial Colors
Positive Gains, bullish, success
Negative Losses, bearish, error
Warning Caution, holds
Info Neutral, new filings
Typography
Display

Satoshi

Weight 700-800 · -0.03em tracking · Heroes, headings, wordmark

FontShare CDN

Body

Geist

Weight 400-700 · 1.6 line-height · Paragraphs, data tables, UI

Google Fonts

Code

JetBrains Mono

Weight 400-600 · 0.02em tracking · Labels, code, metadata

Google Fonts

Label 0.625rem
Small 0.8125rem
Body 0.9375rem
H3 1.375rem
H2 1.75rem
H1 2.25rem
Hero 3rem
Product

What it does.

  • SEC EDGAR pipeline: XBRL parsing back to 2009, pre-XBRL to 1994
  • AI semantic search across 30+ years of filings via Qdrant
  • DCF valuation models with scenario analysis
  • Strategy backtesting with DuckDB lakehouse
  • 382 API endpoints for programmatic access
  • Mobile apps via Capacitor (iOS / Android)
Built With
Rust (Axum)SvelteKitPostgreSQLQdrantDuckDBOllamaGarage S3Capacitor
Rules

The mark is a split V.

An emerald circle contains two white V shapes bisected by a horizontal cut line. The split represents analytical precision, breaking complex data into clear insight. Never remove the cut line. Never fill the circle with another color.

Clear space.

Leave the diameter of the mark on all sides minimum. The mark breathes. Crowding kills it. At sizes below 24px, the cut line may be omitted.

Dark-first.

Designed for dark backgrounds. Financial platforms default to dark. Users work in low-light environments. Light mode is supported but secondary. On light backgrounds, the accent darkens to #047857 for WCAG AA compliance.

Financial color is sacred.

Green = positive, bullish, gains. Red = negative, bearish, losses. Never swap. Never redefine. This is universal financial color coding and users trust it with real money.

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